Monday, May 16, 2011

Information systems used in carrefour

·       Disadvantage of EDI system:

   On the other hand , we believe that EDI is not perfect system that because :

Ø  It is Difficult to agree on the standards that are used: even though there are widely-accepted and used, it is very difficult to force trading partners to accept these standards. This is because cooperation between trading partners is needed in order to establish common rules so they can avoid differ in interpretation.
Ø  It is very costly for smaller companies: because those small companies are facing resources problems in getting start with the initial implementation of EDI system. It is beyond the resources these companies to invest tens or hundreds of thousands of dollars in setting and implementation costs, as well as weeks of personnel training, to get an EDI system running .
Ø  It is Trading Partners Involvement because the: Highly dependence on the participation of trading partners. It is extremely hard to get a high level of supplier compliance so EDI will be a meaningless if your trading partner doesn’t  get involve using EDI system effectively.

Information systems used in carrefour

·       Benefits of EDI:

   There are a lot of benefits of EDI , the more important benefits of  this system in the companies  are :

1.    EDI  Remove document re-keying

The company  can get  many  benefits from implementing EDI which helps in  remove  the manual keying of key business documents such as Orders, Invoices and Acknowledgment. Some of these benefits are:
·         reduced labour costs.
·         elimination of human keying errors.
·         faster document processing.
·         instant document retrieval.
·         removal of reliance on the postal service.

2.    EDI  lead to Eliminate paper

Implementing Paper-based trading relationships in the company  have  some disadvantages when compared with their  in electronic trading equivalents:
  • stationery and printer consumable costs
  • document storage costs
  • lost documents
  • postage costs.

Information systems used in carrefour

3.  EDI  Increases  the quality of the trading relationship

  • Electronic trading documents, when printed, are much easier to read than copies faxed or generated on multi-part stationery by impact printers.
  • Accurate documents help to ensure accurate supplies.

4. EDI creates the Competitive edge

Electronic Data Interchange (EDI) will help you to deal with your customers' point of view, so for them you are cheaper and more efficient to deal with than a competitor trading on paper which means your costs will be lower because you will require less manpower to process orders, deliveries or payments.
See Beyond Integrated Composite Application Network (ICAN) 5.0
SeeBeyond produced the SeeBeyond Integrated Composite Application Network Suite 5.0, so Carrefour tied up with it to install Integrated Composite Application Network (ICAN) software and this become a part of Carrefour’s strategy to adapt itself to the local situations by customizing its operations, the merchandize mix and even store formats. Therefore,  Carrefour aimed at integrating its stores, distribution centers and supply chain partners in several countries. The idea of SeeBeyond is that to open standards-based middleware  that lets organizations to deliver business value but at an general lower total cost and with mitigated risk.

Information systems used in carrefour

 
·       About SeeBeyond ICAN suite:
Is offers extraordinary support for open standards such as J2EE and Web services and it is a complete platform that lets you quickly create new end-user business applications by assembling business logic and functionality from the information systems that is already used. With ICAN 5.0, the IT strategy can finally keep up with the business strategy.

·         Definition:

SeeBeyond Integrated Composite Application Network Suite: is a trademark of SeeBeyond Technology Corporation.
·       How SeeBeyond ICAN are helping the company:

SeeBeyond Integrated Composite Application Network (ICAN) Suite helps organizations:

1.       Rapidly assemble.
2.      Deploy enterprise-scale end-user applications built on existing systems.
3.       Infrastructure to dramatically improve business operations.

·       What is liked about the company’s use of Seebeyond ICAN :

Ø  Offers companies both large and small, unbelievable flexibility in developing an Integrated Composite Application Network.
Ø  The ability to rapidly build, coordinate and deploy the business processes that can take complete advantage of existing enterprise data.

Information systems used in carrefour

Ø  Integrating stores, logistics, point-of-sales, and supply chains to drive increased revenue, reduce risk, and reduce costs.
Ø  Using See Beyond, retailing customers are gaining the benefits of streamlined information flow, increased product availability in real-time, decreased stock levels, improved revenue and reduced costs.
Ø  Matches end-user needs with those of IT users.
Ø  Integrate new applications with existing enterprise and legacy applications.

1.    Carrefour Mobile
 In November 2006 Carrefour launched its mobile telephony offer which was called: Carrefour Mobile. Theame mobile telephony virtual operator (MVNO). To launch its MVNO mobile telephony offer, Carrefour Mobile decided to deal with two software, the CRM process and the BPO player.

·       Coheris CRM software
It’s a French software publisher in the CRM market; it offers two ranges of software products that cover the additional domains of CRM and Business Intelligence. This software relies on a network of technology partners and integrators, as well as its own teams of specialized consultants and engineers. Coheris CRM helps to manage all the customer contacts and the processes linked with it.

This software ensures the standardization of different processes linked to the customer like marketing, sales, services and it is capable of offering the means of interaction adapted to the customer profile and to the channel that it wants to use (mail, telephone, SMS, web, fax, and points of sale).

Information systems used in carrefour



·     Experian BPO Services (Business Process Outsourcing)
This process helps start a mobile telephone virtual operator business by continuing to focus on the core of the business which is retail. It is an Experian that provides companies and individuals across the globe, information processing, analysis and marketing services to help them manage the risks and benefits that are linked to their sales and financial decisions.

With matching performing information processing tools and specific knowledge of consumers, markets and economies, Experian assists companies throughout the world in making and developing their customer relations.
·       Benefits
  1. To respond on time to market by offering mobile telephony that works with a CRM information system quick to deploy.
  2. Management of a high volume of requests.
  3. To use a powerful CRM solution capable of receiving a high volume of requests.
  4. To access a single repository regardless of the channel used by the customer and to benefit from an open solution for integrating the expectations of consumers (loyalty card) and to interface with heterogeneous environments.

·       What is liked about this system?
  Help them to deal with their customer easily.
  Save money, time and effort.
  Decreased the rates of turn over.
  They could get a 360 ° view of customers.
  The BPO helps to improve service levels increase security.

Information systems used in carrefour

1.IBM (Interational Business Machines)  in Carrefour
IBM has signed a five-year agreement with French retail chain operator Carrefour to take over the transformation, management and maintenance of Carrefour's IT infrastructure and associated applications.
Earlier, Carrefour has teamed with IBM and its partners for a promotion system across its supermarket and hypermarket stores to enable the planning and execution of targeted campaigns, with feedback as to their effectiveness. IBM said that this will allow Carrefour to meet the quickly changing demands it faces as a retail business and it also said that retailer will benefit from the latest technologies in terms of security and a reduction in energy expenses. So, we can say that this agreement helped Carrefour to optimize their IT costs, enhance IT security and service quality, and reduce subcontracting .
·       Business Benefits
  1. Greater control over marketing strategy and customer relationships resulting in stronger customer loyalty and a stronger Carrefour brand.
  2. Deeper knowledge of customers via analytics and segmentation.
  3. Shorter campaign planning to execution cycle.
  4. Faster feedback on promotional effectiveness and more detailed feedback to suppliers.
  5. Closer supplier relationships.
·       What do we like about this system?
1- Because they used it for targeted promotional campaigns that increased their revenue.
2- It helped them to lower marketing costs.
3- Also helped in saving other costs.